Universal City, California—Universal Studios theme parks and DreamWorks have teamed to create the multi-sensory “Shrek 4-D” attraction, a multi-media, “ogre-the top” virtual continuation of the beloved “Shrek” fairy tale.

The comic talents of Mike Myers, Eddie Murphy, Cameron Diaz and John Lithgow return to give voice to the swamp-dwelling ogre, Shrek; his faithful chatterbox companion, Donkey; his bride, Princess Fiona; and the vengeful ghost of Lord Farquaad in the animated saga that continues the story of DreamWorks’ Oscar-winning feature film “Shrek.”

Donning green OgreVision glasses, guests are transported into the fairy tale realm of Duloc, as the screen and the theater itself come alive with the tale of the Shrek-Princess Fiona honeymoon adventure. Surprising sensory elements propel the narrative experience through seats capable of both vertical and horizontal motion equipped with tactile transducers, pneumatic air propulsion and water spray nodules.

The tale begins as Shrek, Princess Fiona and their companion, Donkey set off for a honeymoon. But the ghost of Lord Farquaad, intent on taking his fearsome revenge, interrupts the honeymooners’ bliss. Soon, our fairy-tale heroes are face to face with ghostly foes and the audience is transported into the center of a thrilling adventure packed with such fast-paced sequences as an aerial dogfight between fire-breathing dragons and a steep plunge down a 1,000-foot deadly waterfall.

With 13 minutes of all-new 3-D animation, “Shrek 4-D” bridges the narrative between “the greatest fairy-tale never told” “Shrek” and “Shrek 2”. The “Shrek” saga continues with spectacular visuals and multiple special effects yet to be seen, heard and felt in a “4-D” attraction.

“Shrek 4-D” is housed in its own castle-like building and as many as 1,200 guests can experience the attraction hourly. Guests are ushered into a pre-show chamber where they’re greeted by the late, vertically challenged Lord Farquaad himself who inform guests of his ghostly scheme to haunt Shrek, Princess Fiona and Donkey. The seven-minute video and animatronic preamble prepares guests for their entry into the main theater and the wild adventure to follow.

Commenting on the attraction, Tom Williams, chairman and CEO, Universal Parks & Resorts said: “Universal theme parks are committed to presenting attractions that break new ground in live entertainment and to working with the most creative minds
in our industry. The ”Shrek 4-D” attraction is an example of the tremendous rewards to be realized from working with a creative powerhouse such as DreamWorks.”

Shrek 4-D opened simulatenously at all Universal’s parks in Hollywood, Orlando and Japan.

“Shrek 4-D” marks the first animation to be created for a theme park by the animation wizards at PDI/DreamWorks, the creators of “Shrek,” as well as the earlier computer animated hit “Antz.” The addition of three-dimensional depth to the animation and the creation of in-theater effects by attraction designers at Universal Creative will be parts of the new OgreVision multi-sensory experience.

Universal Studios Hollywood, The Entertainment Capital of L.A., includes a full-day, movie-based theme park and Studio Tour, the CityWalk entertainment, shopping and dining complex, the Universal CityWalk Cinemas and the Gibson Amphitheatre concert and special event venue. The theme park features such groundbreaking attractions as “Revenge of the Mummy – The Ride,” “Shrek 4-D™,” “Jurassic Park – The Ride®” and the world-renowned Studio Tour, which takes guests behind-the-scenes of such landmark TV and movie locations and sets as Steven Spielberg’s “War of the Worlds.” Universal CityWalk features 65 entertainment-themed restaurants, nightclubs, shops and dynamic entertainment options. Universal CityWalk Cinemas, offering the best movie-going experience in Los Angeles, features 19 screens including one of Southern California’s largest IMAX® venues and newly renovated stadium-style seating.

Universal Studios Hollywood (www.UniversalStudiosHollywood.com) is a unit of Universal Parks & Resorts, a division of Universal Studios, a part of NBC Universal. NBC Universal is one of the world’s leading media and entertainment companies in the development, production, marketing of entertainment, news, and information to a global audience. Formed in May of 2004 through the combining of NBC and Vivendi Universal Entertainment, NBC Universal owns and operates a valuable portfolio of news and entertainment networks, a premier motion picture company, significant television production operations, a leading television stations group, and world renowned theme parks. NBC Universal is 80% owned by General Electric, with 20% controlled by Vivendi.